August 18, 2017 admin

Average Position Effect On Conversion Rate

Pos 1 gets a lot of wasted/accidental clicks and not all are refunded by Google.
Pos 2-4 are more relevant as people have scrolled down.
Positions 5+ have poor conversion rates and often high CPA’s.

About the Author

admin Moses Yoon - Yaletown SEO - WaterfallNow - Looking to spend the next few years learning as much as possible. Looking for the right opportunity to go all in.