While the old lead ads launched last year in October (2015) still running now for mobile works fine, the new desktop launch will work very well for generating highly targeted and motivated leads. Perfect for real estate agents, local businesses, ecommerce stores, and more.
Video lead ads will allow advertisers and marketers to have a Call To Action button on their sponsored video ads that captures users information (customizable fields) and pushes them into their email autoresponder without them ever leaving Facebook. This is powerful and a must-use strategy for any marketer.
You don’t even need a website