What does this mean for dropshippers? Well… Nothing new.
Amazon is a big competitor to many dropshippers and is in a league of its own. Most dropshippers are buying traffic not realizing that people are going off and finding the same products on Amazon and ordering from there instead… Why? Because they know what it’s like to order something and have it arrive weeks later vs the next day. More people are preferring to pay for the convenience of having it ‘now’ rather than ‘later,’
http://www.wordstream.com/blog/ws/2017/03/20/exact-match-keywords – april 2017
Google has two properties where display ads are eligible to appear:
Target ads on YouTube